Senior Marketing Manager, Therapy Awareness & Field Marketing
đ Worldwide
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Senior Marketing Manager, Therapy Awareness & Field Marketing
from đ Worldwide
Saluda Medical is a commercialâstage medical device company focused on developing treatments for chronic neurological conditions using its novel closedâloop neuromodulation platform. The companyâs proprietary technology senses and measures neural responses to stimulation and automatically adjusts therapy based on realâtime neurophysiological feedback.Â
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Saluda Medicalâs first product, the EvokeÂŽ System, is designed to deliver known, consistent, and personalized spinal cord stimulation therapy by objectively measuring neural responses and maintaining therapy within a prescribed therapeutic window. Saluda Medical is headquartered in Minneapolis, Minnesota.Â
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At Saluda, we challenge boundaries. We innovate and think beyond the conventional. Our focus is to revolutionize the standard of care in neuromodulation to positively impact patientâs lives.
The Senior Marketing Manager, Therapy Awareness & Field Marketing will lead the strategy, development, and execution of therapy awareness programs and field marketing initiatives to drive adoption, utilization, and longâterm growth of Saludaâs therapy portfolio.
This role will serve as the connective tissue between marketing strategy and the commercial field organizationâtranslating clinical evidence and brand strategy into compelling, highâimpact programs that educate, engage, and activate healthcare professionals across the customer journey.
The role will directly impact how we engage and help our patients and physicians.
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Key Responsibilities:
Therapy Awareness Strategy & Execution
- Lead the development and execution of comprehensive therapy awareness programs that build understanding, consideration, and demand for Saludaâs therapy across targeted clinical audiences
- Translate clinical data, health economic evidence, and patient outcomes into clear, compliant messaging and educational programs
- Partner with Clinical, Medical Affairs, and Health Economics teams to ensure accurate and compelling disease state education
- Develop multiâchannel awareness campaigns (live events, peerâtoâpeer education, digital tools, and analyticsâdriven engagement)
Field Marketing Leadership
- Design and execute scalable field marketing programs that support sales objectives across regions and launch phases
- Serve as the primary marketing partner to the field sales organization, ensuring alignment to priorities and consistent execution
- Develop fieldâdeployable tools and programs including regional meeting content, speaker programs, workshops, and local engagement initiatives
- Establish feedback loops with sales leadership and field teams to continuously optimize programs and materials
Performance Measurement & Optimization
- Define success metrics and KPIs for therapy awareness and field marketing programs
- Analyze performance data to assess impact, identify insights, and refine strategy
- Manage budgets effectively, ensuring high ROI and resource optimization
Qualifications & Experience:
- Bachelorâs degree required; MBA or advanced degree preferred
- 7+ years of marketing experience in medical devices, pharmaceuticals, or healthcare technology
- Proven experience leading therapy or disease-state awareness initiatives
- Strong background in field marketing, sales enablement, and commercial execution
- Experience supporting product launches and growthâstage commercialization
- Demonstrated ability to work crossâfunctionally in a regulated environment
Our Core Values:
- People â Our first responsibility is to the patients we serve.
- Integrity â Do the right thing
- Pioneering â Lead Boldly, Change Lives, Disrupt the Status-Quo
- Performance â Win together â Deliver with Excellence.
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Saluda Medical embraces diversity and equal opportunity. We are committed to building a team representative of a variety of backgrounds, perspectives, and skills. We believe people are the source of our inspiration and innovation.
Saluda Medical does not accept non-solicited resumes or candidate submittals from search/recruiting agencies not already on Saluda Medicalâs approved agency list. Unsolicited resumes or candidate information submitted to Saluda Medical by search/recruiting agencies not already on Saluda Medicalâs approved agency list shall become the property of Saluda Medical.
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