Head of Ecommerce - Fixed-Term Contract
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THE BAMFORD COLLECTION IS A GROUP OF CONSCIOUSLY MINDED LIFESTYLE BRANDS COMMITTED TO NOURISHING AND NURTURING PEOPLE AND PLANET.
ABOUT THE ROLE
We are seeking an exceptionalHead of Ecommerce to join theBamford Collection on a9-month fixed-term contract, leading the online commercial performance of our luxury lifestyle brands,Daylesford and Bamford.Reporting to the Ecommerce & Digital Director, you will drive the trading, optimisation and ongoing development of both ecommerce websites, ensuring they deliver outstanding commercial performance while reflecting each brand's distinctive identity.
This is a pivotal leadership role, responsible for shaping the digital customer journey, enhancing online merchandising, and delivering a seamless, connected experience that inspires customers to discover the best of both brands. Combining strategic vision with a data-driven approach, you will use customer insights and trading performance to optimise the online experience, maximise growth, and uphold the exceptional standards synonymous with the Bamford Collection.
LOCATION: Based at the Daylesford Farm, Gloucestershire or South Kensington, London.
Office-based 5 days a week.
RESPONSIBILITIES
Commercial Trading
Lead the e-commerce trading strategy for Daylesford and Bamford, driving revenue, profitability, conversion and customer growth across the UK and international markets.
Monitor trading performance, identify opportunities, and deliver data-driven initiatives to achieve commercial targets.
Work closely with Marketing, CRM and Product teams to optimise customer acquisition, retention and online sales.
Website & Customer Experience
Lead the optimisation and ongoing development of both ecommerce websites, delivering a best-in-class customer journey through continuous testing and conversion rate optimisation.
Collaborate with Creative, Content and Product teams to deliver engaging campaigns, product launches and digital storytelling.
Ensure a seamless end-to-end customer experience by working closely with operational teams, from fulfilment through to delivery.
Brand & Digital Strategy
Strengthen the digital connection between Daylesford and Bamford, creating opportunities for cross-brand discovery while maintaining each brand's unique identity.
Ensure both websites authentically reflect the brands' values, aesthetics and premium positioning.
Leadership
Lead, coach and develop the Online Trading Managers, fostering a collaborative, customer-focused and high-performing team culture.
Champion a data-led approach, driving continuous improvement, innovation and accountability across the ecommerce function.
SKILLS AND REQUIREMENTS
Proven experience in a senior ecommerce trading or online merchandising role, ideally within the luxury retail or premium lifestyle sector.
Strong commercial acumen with a track record of driving online sales and profitability.
Excellent understanding of ecommerce platforms, analytics tools, and optimisation techniques. Experience with Magento is beneficial.
Hands-on experience developing and delivering CRO programmes, ideally in collaboration with external development or UX partners.
Demonstrable experience collaborating cross-functionally with marketing, creative, operations, and product teams.
Exceptional attention to detail, while working at pace to deliver results, with an appreciation for brand presentation and storytelling.
Inspirational people leader & clear communicator, with experience of developing, mentoring & retaining high-performing teams.
Personal Attributes
Customer-obsessed and brand-led, with a passion for delivering beautiful, seamless digital experiences.
Commercially astute, strategic, data-driven, and results-oriented.
Collaborative and communicative, able to influence across departments and levels.
Passionate about sustainability, craftsmanship, and the values underpinning Daylesford and Bamford.
PERKS AND BENEFITS
Discounts: We offer a range of discounts on our products, treatments, and dining experiences from day one.
Local gym discounts
Padel Discount
Volunteering Days: Employees are offered one paid day per year to volunteer with a charity of their choice.
Private Medical: We offer subsidised private medical insurance through Bupa.
Pension Scheme: Pay up to 9% of your salary into your pension each month; we contribute up to 4.5%.
Life Assurance: We offer life assurance cover, equivalent of up to a year of your annual salary.
Mental Health Support: Our Employee Assistance Programme provides 24-hour support, seven days a week.