Performance Marketing Manager

About Pocket

Take Notes in the Real World

Tech description:

Job description:

## About the role

We’re hiring a Marketing Manager to act as a right hand to the Head of Marketing. This is not a coordination role. This is not a “manage agencies and report back” role. You are expected to step in and contribute immediately, take ownership, and drive outcomes without heavy onboarding or constant direction.

You will operate across the full marketing stack, including Meta, Google, Amazon, email, and SMS. The goal is simple: identify what moves revenue, prioritize it, and execute fast.

## What you’ll own

* Drive revenue across Meta, Google, Amazon, email, and SMS
* Identify bottlenecks across the funnel and fix them
* Launch and iterate on landing pages, funnels, and offers
* Contribute to paid media performance through creative direction and testing input
* Own retention channels (email and SMS) as part of the broader system, not in isolation
* Run A/B tests across channels and turn insights into action quickly
* Build and manage a clear testing roadmap based on impact, not guesswork
* Work directly with the Head of Marketing on strategy and execution
* Report on what matters: revenue, efficiency, and what to do next

## What we’re looking for

### Must-haves

* You have driven real revenue, not just managed campaigns
* You understand paid media and how to scale it
* You are comfortable across email, funnels, CRO, and performance marketing
* You can look at data and quickly identify what’s working and what’s not
* You move fast and ship without overthinking
* You take ownership and do not wait for instructions
* You can write or direct strong conversion-focused copy

### Strong plus

* Experience with Amazon, both listing and ads
* Background in high growth DTC, SaaS, or consumer tech
* Experience working closely with media buyers and creative teams
* Experience running email and SMS at scale
* Previously operated as a right hand or generalist in a fast moving company

## Who this is NOT for

* You need detailed onboarding and step by step instructions
* You’ve mainly managed agencies without owning outcomes
* You prefer planning over execution
* You are not comfortable being accountable for revenue

## Who you are

* Self-directed - you don't wait to be told what to test next
* Fast - you ship, learn, and iterate without overthinking
* Commercially minded - everything you do ties back to revenue
* Switched on and enthusiastic about what we're building
* Clear communicator - short updates, no noise, no excuses
* Comfortable working in a lean, fast-moving startup environment

## What we offer

* Direct impact on a fast-growing YC company with strong early revenue traction
* Work directly with senior team and founders who care about quality and move fast
* High trust, high ownership environment
* Competitive compensation