Email Marketing Specialist

Email Marketing Specialist (HubSpot, Klaviyo, Campaigns & Automation – Remote, U.S. Hours)

About the Role

We’re hiring anEmail Marketing Specialist to build and optimizeemail campaigns, automation workflows, and audience segmentation that drive engagement and revenue.

In this role, you’ll own the full lifecycle — fromcampaign creation and list management to deliverability and performance optimization.

If you’re experienced withESP platforms, email copywriting, and data-driven optimization, this role is for you.

Responsibilities

Campaign Development & Execution

• Build and launch campaigns using:
• HubSpot
• Klaviyo
• Marketo
• Mailchimp
• ActiveCampaign
• Writesubject lines, email copy, and CTAs tailored to audience segments
• Design responsive email templates (basicHTML/CSS edits as needed)

Audience Segmentation & List Management

• Manage and maintain databases (20k–200k+ contacts)
• Segment audiences by:
• Persona
• Lifecycle stage
• Engagement level
• Geography
• Clean lists regularly (removebounces, inactive users, spam risks)

Automation & Nurture Programs

• Builddrip campaigns, nurture sequences, and behavioral workflows
• Set up flows such as:
• Lead nurturing
• Re-engagement
• Abandoned cart sequences
• Test workflows to ensure accurate execution

Deliverability & Compliance

• Monitorinbox placement and sender reputation
• Manage:
• SPF, DKIM, DNS settings
• Suppression lists
• Ensure compliance with:
• CAN-SPAM
• GDPR
• CCPA

Performance Optimization

• RunA/B tests on subject lines, content, CTAs, and send times
• Analyze key metrics:
• Open rates
• CTR
• Conversions
• Unsubscribes
• Continuously improve campaigns based on performance data

Reporting & Analytics

• Buildweekly and monthly performance reports
• Trackrevenue attribution using ESP, CRM, and analytics tools
• Present insights and recommendations to marketing and sales teams

Requirements

• 2+ years of experience inemail marketing
• Proficiency in at least one ESP:
• HubSpot, Klaviyo, Marketo, Mailchimp, or ActiveCampaign
• Strong skills in:
• Excel / Google Sheets (segmentation, VLOOKUPs, pivot tables)
• Basic knowledge ofHTML/CSS for email templates
• Strong copywriting and attention to detail
• Comfortable workingremote during U.S. business hours

Nice to Have

• Experience managing50k+ contact databases
• Familiarity withdeliverability tools (Litmus, GlockApps, Postmark)
• Experience inSaaS, e-commerce, or B2B services
• Experience integrating ESPs withCRM systems (Salesforce, HubSpot)

Tools & Tech

• HubSpot / Klaviyo / Marketo / Mailchimp / ActiveCampaign
• Excel / Google Sheets
• Google Analytics / Looker / CRM dashboards
• Deliverability tools (Litmus, GlockApps, Postmark)

Why Join

• Own and scaleemail marketing as a core revenue channel
• Work in adata-driven, performance-focused environment
• Direct impact onengagement, conversions, and revenue growth
• Opportunity to test, build, and optimize campaigns at scale
• Fully remote role with strong ownership

What Success Looks Like

• Strongopen rates (20–40%) and CTR (3–5%+)
• Continuous improvement inconversion rates
• Low bounce rate (<2%) and unsubscribe rate (<1%)
• Clear and accuraterevenue attribution
• Clean, healthy, and well-segmented email database

Apply Now

If you’re anEmail Marketing Specialist who can build campaigns, optimize performance, and drive revenue through email, we’d love to hear from you.

Apply now and help scale high-performing email marketing systems.