Marketer — Calabar

Department: Clinic Operations / Growth

Location: 55 Etta Agbo Road, Calabar

Reports to: Center Manager

Employment type: Full-time, field-based with clinic touchpoints

About MDaaS Global

MDaaS Global builds and operates modern, tech-enabled healthcare clinics for Africa's next billion. We connect patients with convenient and affordable care, helping them identify health issues earlier, access medical specialists and treatment options, and ultimately live healthier, happier lives. Our diagnostic clinics, under the BeaconHealth Diagnostics brand, provide radiology, pathology, and cardiology services for over 2,000 hospitals, clinics, pharmacies, and businesses. Since launching our first clinic in 2017, we have served over 700,000 patients. Today we operate 28 clinics across 15 states and the FCT.

We are a company of individuals committed to improving health outcomes for Africans, leveraging data to make informed decisions, and finding innovative ways to solve problems. We believe everyone deserves great healthcare, regardless of how much money they make or where they live. Together, we are building the future of African healthcare. Will you join us?

Role objective

The Marketer grows the clinic's patient volume by building the relationships and visibility that bring people through our doors. You will work referring clinicians and hospitals, HMOs and corporates, and the wider community to make BeaconHealth the diagnostic partner of choice in your territory. This role sits at the point where community relationships, referral partnerships, and business growth meet, and your work is judged directly against patient-volume and revenue targets. Referral tracking and reporting run through BeaconOS, our own platform, which you will be trained on during onboarding.

Key responsibilities

Reporting to the Center Manager, responsibilities include:

Building referral relationships

• Identify and build relationships with referring clinicians, hospitals, and clinics in the clinic's catchment area

• Maintain regular contact with existing referral partners to sustain and grow volumes

• Resolve referral-partner concerns promptly, escalating to the Center Manager where needed

• Contact referring hospitals to resolve any discrepancy in payments alongside the Front Desk/Billing team

Community and corporate outreach

• Plan and run community outreach activities, including health talks and screening events

• Develop and maintain relationships with corporates and HMOs for bulk testing and partnership arrangements

• Represent the clinic professionally at external events, health fairs, and partner meetings

• Distribute marketing materials and manage the clinic's local visibility

Marketing execution and reporting

• Track and record the source of every referred or walk-in patient in BeaconOS

• Report weekly and monthly on outreach activity, referral performance, and progress against targets

• Work with the Center Manager to identify underperforming referral relationships or territories and adjust outreach plans accordingly

• Meet monthly patient-volume and revenue targets set for the clinic

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field

• Minimum of 1–2 years' experience in marketing, sales, or business development

• Strong interpersonal, networking, and negotiation skills

• Target-driven with a track record of meeting growth goals

• Comfortable with regular fieldwork and travel within the clinic's coverage area

• Computer literate and comfortable working in a digital record system — we train every new hire on BeaconOS, our own clinical platform, during onboarding

Preferred

• Experience in healthcare, pharmaceutical, or diagnostic marketing

• An existing network of referring clinicians or healthcare facilities in the clinic's territory

• Experience working with HMOs or corporate wellness programmes

• Fluency in the local language spoken by patients at this clinic

Benefits

• Health insurance and complementary health services at MDaaS diagnostic clinics

• Pension remittance

• Paid leave and sick days

• Monthly team activities

• Professional development opportunities

Questions

If you have questions about this role or any others at the company, please reach out tocareers@mdaas.io.

Equal opportunity

MDaaS Global is an equal opportunity employer. We consider all qualified applicants without regard to ethnic group, place of origin, sex, religion, political opinion, marital status, age, or disability. We are committed to building a team that reflects the communities we serve, and we make reasonable accommodations for candidates with disabilities throughout our hiring process. If you need an accommodation to apply or interview, please contactcareers@mdaas.io.