
Senior Growth Marketing Manager, Global Strategic
- AI
- Databricks
- SAP
- Pension
About the TeamÂ
Our Segment Marketing team drives pipeline growth and revenue across our priority segments.We’re a collaborative, analytical, and creative team that partners closely with sales leadership and teams across marketing, sales enablement, and revenue operations to build programs that drive business impact.You’ll have a direct influence on how we grow and win in your segment.Â
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About the RoleÂ
Outreach is seeking a Sr. Growth Marketing Manager to own go-to-market strategy and execution for our Global Strategic segment.You'll develop campaigns, shape segmentstrategy, and partner with the field marketer to bring strategy to life.You'll work directly with product marketing, the broader marketing team, and sales leadership to move strategy into action.We're an AI-native company at the forefront of revenue orchestration, andyou'll help define what that looks like in your segment.Â
 Location: Remote - Applicants must reside in the US
Your Daily Adventures Will Include
Define and executeGTMprogramsfortheGlobal Strategic segmentÂ
Develop segment positioning, messaging, and targeting strategy in collaboration with product marketingÂ
Align with sales leadership on segment-specific priorities and approachÂ
Inform broader company segmentation andGTM strategy based on field insightsÂ
Build1:1 /1:Fewaccount-based marketing programs forGlobalStrategicsegmentÂ
Define ABM target account lists, engagement strategies, and buying committee mappingÂ
Partner with sales leadership on accountselection and pipeline acceleration for key accountsÂ
Design personalized buying experiences and campaigns for priority accountsÂ
Own campaign planning and execution across channels to drive pipeline for the assigned segmentÂ
Partner with marketing teams to develop and launch integrated campaigns aligned to segment strategyÂ
Measure campaign performance against pipeline and revenue targetsÂ
Continuously test andoptimize campaigns,leveraging AI and data to improve efficiency, effectiveness, and velocityÂ
Partner with sales leadership to define field marketing priorities and support strategy for the Global Strategic segmentÂ
Collaborate with Field Marketing to execute integrated programs that drive pipelineÂ
Identify and prioritize field engagement opportunities that support segment growthÂ
Deliver segment-specific resources, insights, andsupport to field sales teamsÂ
Own Segment StrategyÂ
Define and Execute ABM StrategyÂ
Drive Integrated CampaignsÂ
Build Field EngagementÂ
Our Vision of You
7+ years of B2B marketing experience, including experience in enterprise B2B software/SaaS organizations and global GTM motionsÂ
Experience with revenue marketing, demand generation, field marketing, ABM, or segment marketingÂ
Curiosity about emerging technologies and new ways of working, withdemonstrated experience applying AI and automation to improve and scale marketing processes, particularly across campaign strategy, execution, personalization, or optimizationÂ
Track record of developing and executing go-to-market and campaign strategies, with a focus on measurable business outcomesÂ
Strong focus on revenue and pipeline impact, with the ability to connect marketing strategy to measurable business outcomesÂ
Experience working cross-functionally with sales, product marketing, revenue operations, and marketing teamsÂ
Strong analytical and executive communication skills, with the ability to translate insights into recommendations and effectively present to senior leadershipÂ
Experienceoperating in matrixed global organizations across multiple market units, segments, or geographiesÂ
Experience with enterprise campaign orchestration and personalization across multiple channels and audiencesÂ
RequirementsÂ
Nice to HaveÂ
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Why You’ll Love It Here • Flexible time off• 401k to help you save for the future• Generous medical, dental, and vision coverage for full-time employees and their dependents• A parental leave program that includes options for a paid night nurse, and a gradual return to work• Infertility/ assisted reproductive services benefit• Employee referral bonuses to encourage the addition of great new people to the team• Snacks and beverages in the Office, along with fun events to celebrate• Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military Outreach is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Our success is reliant on building teams that include people from different backgrounds and experiences who can elevate assumptions and ideas with fresh perspectives. We're dedicated to hiring the whole human, not just a resume. To that end, we look for a diverse pool of applicants-including those from historically marginalized groups. We would like to invite you to apply even if you don't think you meet all of the requirements listed below. We don't want a few lines in a job description to get between us and the opportunity to meet you.
Senior Growth Marketing Manager, Global Strategic · Outreach