Account Manager, Omdia
🇬🇧 United Kingdom
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Salesforce
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Account Manager, Omdia
from 🇬🇧 United Kingdom
Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?
At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.
We’re a vibrant community of over 2,000 world-class practitioners, with offices in 19 locations worldwide. As a Nasdaq-listed company, we are also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research, and a FTSE 100 member recognised as one of Britain's Most Admired Companies.
About Informa TechTarget
Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.
With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.
Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:
- Trusted information that shapes the industry and informs investment
- Intelligence and advice that guides and influences strategy
- Advertising that grows reputation and establishes thought leadership
- Custom content that engages and prompts action
- Intent and demand generation that more precisely targets and converts
Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.
For more information, visitinformatechtarget.com and follow us onLinkedIn
This role is based in our 240 Blackfriars office.
The Account Manager, Core Accounts is responsible for the commercial health and strategic growth of an assigned book of business within our long-tail customer segment. This is a retention and growth role, with commercial focus to renew, protect, and expand existing customer relationships.Â
This role operates within a scaled, high-volume model. Account Managers are expected to manage a book of 80 or more accounts and apply systematic, tools-driven approaches to prioritisation and customer engagement. Success in this role requires the ability to see patterns across a portfolio, operate from a structured playbook, and allocate time and energy to the accounts and activities most likely to drive commercial outcomes.Â
The Account Manager is the primary commercial owner of the customer relationship from kickoff through renewal. They partner closely with Customer Success, overlay sales teams, and new business sales functions on the account.
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KEY RESPONSIBILITIESÂ
Renewal & Commercial Growth ExecutionÂ
Lead all commercial conversations from the midyear review through contract closeÂ
Manage the full 12-month customer lifecycle, taking ownership of each defined milestoneÂ
Build and maintain pipeline coverage at a minimum of 3Ă— individual quota target, aiming to grow accounts to meet retention and growth sales quotasÂ
Proactively identify renewal risk and implement mitigation strategies early in the customer lifecycleÂ
Negotiate, close, and grow existing contracts, with a focus on net revenue retention and expansionÂ
Customer Lifecycle OwnershipÂ
Partner with Customer Success on the kic-koff call to establish goals and build trust from day oneÂ
Lead the midyear Executive Business Review to reviewing progress against customer goals, demonstrating value, and beginning renewal primingÂ
Own the back half of the customer journey (months 7–12) with a focus on commercial outcomes, negotiation, and contract closureÂ
Maintain a proactive 30-day engagement rhythm between all formal lifecycle milestonesÂ
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Cross-Functional PartnershipÂ
Work in close partnership with Customer Success, overlay sales teams, and new business functions on the complex needs and variety of sales opportunities in your book of businessÂ
Apply the company's Rules of Engagement to determine when to lead, when to partner, and when to hand off, including qualifying opportunities for overlay programmesÂ
Avoid over-owning deals or motions that fall outside the core AM mandate; recognise when another function should leadÂ
CRM & Operational HygieneÂ
Maintain accurate and up-to-date CRM records for all accounts, interactions, and pipelineÂ
Use available tooling and reporting to surface prioritisation signals and guide daily focusÂ
Operate from the team's defined playbooks and processes rather than relying on individual judgement aloneÂ
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WHAT SUCCESS LOOKS LIKEÂ
In this role, strong performance is defined by both commercial outcomes and the behaviours that drive them. The following are the primary indicators of success in the first 90 days and on an ongoing basis:Â
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Renewal rate at or above team targetÂ
Net Revenue Retention (NRR) meeting or exceeding individual quotaÂ
Pipeline maintained at 3XÂ quota coverage at all timesÂ
All accounts engaged within 30 days of assignmentÂ
Daily call targets met consistentlyÂ
Quarterly cadence meetings in place across the majority of the bookÂ
Accurate, current CRM data across the full book of businessÂ
2–5 years of experience in account management, sales, renewals, or a related commercial roleÂ
Demonstrated track record of meeting or exceeding renewal and/or revenue retention targetsÂ
Experience managing a high-volume book of business or working in a scaled, long-tail commercial model preferredÂ
Background in B2B SaaS, media, data, or technology sectors preferredÂ
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Commercial SkillsÂ
Ability to lead commercial conversations including negotiation, objection handling, and contract closeÂ
Confidence running Executive Business Reviews and midyear strategic reviews with customer stakeholdersÂ
Skilled at identifying expansion opportunities, upsell signals, and churn risk within an existing account baseÂ
Comfortable building and managing a pipeline with consistent coverage disciplineÂ
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Relationship & Communication SkillsÂ
Strong verbal and written communication skills, with the ability to engage stakeholders at multiple levels of a customer organisationÂ
Ability to build credibility and trust quickly, particularly in a high-volume book where relationship depth must be built efficientlyÂ
Comfortable with multithreading — building relationships across multiple contacts within a single accountÂ
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Operational & Strategic SkillsÂ
Ability to manage and prioritise a high-volume book of business without uniform, high-touch attention on every accountÂ
Systems thinker who is comfortable identifying patterns across a portfolio and acting on them proactivelyÂ
Proficient in CRM platforms (Salesforce preferred), , and comfortable using reporting and dashboards to guide daily prioritiesÂ
Ability to work within structured playbooks and defined processes while exercising independent judgement where appropriateÂ
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PREFERRED QUALIFICATIONSÂ
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Experience in a long-tail or scaled account management model with 50+ accountsÂ
Familiarity with overlay sales models and partner/channel go-to-market structuresÂ
Experience with sales technology platforms (e.g. Gong, Outreach, Ebsta, ZoomInfo)Â
Prior exposure to media, research, data, or market intelligence products and servicesÂ
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, colour, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.
Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.
Our benefits include:
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
- Broader impact: take up to four days per year to volunteer, with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
- Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
- A flexible range of personal benefits to choose from, plus company funded private medical cover
- A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
- Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more
- Recognition for great work, with global awards and kudos programmes
- As an international company, the chance to collaborate with teams around the world
