Social Strategist (Manila)

The Role 

This is a key strategic role for a highlydata and insights-driven professional focused on architecting and executing outstanding social media strategies. You are the "all-rounder" social expert, responsible for the entire social strategy lifecycle, frominitial audits and insight generation to proposal development, campaign execution, and client management.  

The core of this position is to be a hands-on leader for all things social,demonstrating deep platformexpertise and a proven ability to "run the show." You will be the driving force that translates client business goals into compelling, insight-led social narratives that deliver tangible results. 

Key Responsibilities 

• Strategic Development & Pitching: Lead the socialcomponent of new business pitches. Craft, build, and present persuasive proposals and strategic recommendations that areinformed by robust data and audits. 
   

• Data, Audits & Insights: Conducta
  social media brand and competitor audits (for both brandor/and creator content) to uncover actionable insights. Utilize social analytics tools to measure performance, track KPIs, and translate complex data into strategic recommendations. 
   

• Holistic Ecosystem Strategy: Architect and execute a full suite of social media strategies, includingAlways-on Social Strategy,Social Campaign Strategy,Social Creator Engagement Strategy, andPlatform-Specific strategies (e.g., FB Group Community Growth & Engagement Strategy or a dedicated TikTok Strategy). 
   

• Client Management & Advisement: Act as a trusted senior advisorby building andmaintaining strong relationships, "sell" innew ideas, and manage expectations to ensure satisfaction andidentify opportunities for growth. 
   

• Social Platform Expertise: Serve as the in-house expert on all major social platforms (TikTok, Instagram, YouTube, Facebook, etc.), staying ahead of trends, algorithm changes, andnew technologies to keep clients innovative. 
   

• Social Stewardship & Execution: Drive and oversee the end-to-end execution of social campaigns, ensuring all content, community management, and paid amplification aligns with the strategy, brand guidelines, and qualitystandards. 
   

• Omni-channel Collaboration: Partner with Editorial, Search, and other internal teams to deliver cohesive omni-channel campaigns, acting as the social gatekeeper for a unified content strategy. 
  
  

Required Skills & Qualifications 

• 7+ years of hands-on social media experience, with a strong agency background preferred. 

• A proventrack record of designing, pitching, and executing end-to-end social media strategies that deliver measurable business results. 

• A highly analytical mindset, with proven experience in conducting brand/competitor audits and using data to uncover actionable insights that inform strategy. 

• Exceptional presentation and communication skills; you must be confident and compelling when "running the show" in client meetings, workshops, and new business pitches. 

• Deep, hands-onexpertise across all major social platforms, including strategic and practical knowledge of TikTok, Instagram, YouTube, and Facebook. 

• Strong experience inbuilding and pitching compelling, data-backed proposals and strategies. 

• Highly organized, proactive, and"hands-on"; a true all-rounder who can lead strategy development and oversee flawless execution. 

• Nice to Have:  

• Hands-on experience with paid social media, including planning, execution, and optimization. 

• Experience with creator and influencer marketing, from strategic planning and talent identification to campaign execution and ROI analysis. 
  
  

Why Join Us? 

• Lead the charge and take full ownership of social strategy for exciting, high-profile brands. 

• Work in a dynamic, performance-driven environment where strategic thinking, hands-on-work, and bold ideas are celebrated. 

• Join a collaborative, "all-rounder" team that values innovation, professional growth, and pushing the boundaries of social marketing. 

• Receive a competitive salary and benefits package (for full-time) or competitive project rates (for freelance).