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Senior Web Analyst (Google Analytics and Tagging)

🇧🇷 Brazil | 🇲🇽 Mexico | 🇦🇷 Argentina | 🇨🇱 Chile | 🇨🇴 Colombia

CRM

Management

JavaScript

Design

Frontend

SQL

Analyst

Senior Web Analyst (Google Analytics and Tagging)

from 🇧🇷 Brazil | 🇲🇽 Mexico | 🇦🇷 Argentina | 🇨🇱 Chile | 🇨🇴 Colombia

We are looking for aSenior Web Analyst with deep expertise in Google Analytics and tagging to join our global team. In this role, you will collaborate with a wide variety of teams across the organization, acting as the subject matter expert who can confidently share insights, recommendations, and solutions without step-by-step guidance. Strong communication skills and the ability to work independently in a truly global environment are essential to success.

Responsibilities

  • Serve as the subject matter expert on Google Analytics and tagging, providing insights and recommendations across global teams
  • Dig deep into each property in Google Analytics to identify opportunities for reducing unidentified/not set traffic
  • Design and implement solutions to improve data accuracy, with a keen eye toward standardization across properties
  • Manage and optimize tagging implementations using Google Tag Manager
  • Collaborate with a wide variety of cross-functional and global teams to align analytics practices
  • Share actionable recommendations and solutions with minimal step-by-step guidance from stakeholders
  • Support event routing and CRM tool integrations as part of a broader analytics stack
  • Contribute to the continuous evolution of the analytics workflow, expanding scope beyond GA as backlog is reduced
  • Ensure consistent data governance and reporting standards across all digital properties

Requirements

  • 3+ years of experience in a web analytics or similar data-focused role
  • Expertise in Google Analytics and Google Tag Manager
  • Proficiency in JavaScript
  • Knowledge of SQL
  • Familiarity with CRM platforms and event routing tools
  • Strong communication skills with the ability to work effectively across global, cross-functional teams
  • Capability to act as a subject matter expert and drive solutioning independently
  • Proficiency in English at an Upper-Intermediate level (B2) or higher

Nice to Have

  • Hands-on CRM implementation experience
  • Understanding of HTML
  • Knowledge of JSON
by @maxrusakovic