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WD

Senior Research Manager โ€“ Mixed Methods

wd3:dentsuaegis:dan_global
๐Ÿ‡ฎ๐Ÿ‡ณ India
On-site
Manager or above
1 month ago
  • Usability Testing

Not enough detail in this posting to match

We are looking for a Senior Research Manager โ€“ Mixed Methods with 10โ€“12 years of experience in consumer insights and market research. The ideal candidate will be an experienced researcher, strategic storyteller, and trusted client advisor, capable of leading end-to-end qualitative and quantitative research programs. This role requires the ability to translate complex consumer evidence into clear, executive-ready narratives, deliver actionable business recommendations, and drive client growth through insight-led consulting.

Job Description:

Experience:

10โ€“12 Years in Consumer Research, Market Research, or Insights Consulting.

Location:

Mumbai

Key Skills:

  • Mixed Methods Research (Qualitative & Quantitative)
  • Consumer Insights & Strategic Storytelling
  • Executive Presentations & Insight Synthesis
  • Research Design & Methodology
  • Stakeholder & Client Management
  • Business Development & Account Growth
  • Proposal Development & Research Consulting
  • Quality Review & Research Excellence
  • Project & Team Leadership
  • Problem Solving & Critical Thinking

Key Responsibilities

  • Lead end-to-end qualitative and quantitative research projects, from proposal development to final client presentations.
  • Design research methodologies, discussion guides, questionnaires, and research frameworks aligned to business objectives.
  • Conduct and oversee interviews, focus groups, ethnographic studies, usability testing, diary studies, surveys, and journey mapping.
  • Synthesize qualitative and quantitative findings into compelling, executive-ready stories and strategic recommendations.
  • Translate research outcomes into actionable business insights using strong storytelling and visualization techniques.
  • Advise clients on appropriate research strategies and act as a trusted strategic partner.
  • Manage client relationships, project delivery, timelines, budgets, and stakeholder communications.
  • Develop proposals and support business development through insight-led consulting and account expansion.
  • Ensure methodological rigor, quality standards, and excellence across all research deliverables.
  • Mentor and guide junior researchers while fostering collaboration and capability building across mixed-method research teams.

Qualifications

  • Bachelor's or Master's degree in Marketing, Psychology, Sociology, Business, Statistics, or a related discipline.
  • 10โ€“12 years of experience in qualitative and quantitative market research across multiple industries and global markets.
  • Proven expertise in research design, consumer insights, and strategic consulting.
  • Strong experience in executive storytelling, stakeholder management, and client presentations.
  • Demonstrated ability to independently manage complex research engagements and deliver high-impact business recommendations.
  • Excellent communication, leadership, analytical thinking, and problem-solving skills.

Location:

DGS India - Mumbai - Thane Ashar IT Park

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Senior Research Manager โ€“ Mixed Methods ยท wd3:dentsuaegis:dan_global

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