
Sr CRM Administration - HubSpot
- CRM
- HubSpot CRM
- Salesforce
- HubSpot
- Agile
- Amazon Connect
- Salesforce CRM
Sr CRM Administration (India) - HubSpot
Remote, India
The Senior CRM Administrator is responsible for the overall operation of the Hubspot CRM platform. This position provides technical direction on configuration and maintenance, resolves production issues, and leads root cause analysis to identify and implement long-term solutions. The Senior Salesforce Administrator partners with both business and technical teams to prototype and deliver application solutions with respect to value, quality, information security and end-user experience and works with 3rd party resources to ensure that Salesforce-based projects are implemented according to best practices.
Essential Duties and Responsibilities:
Administer, configure, and optimize HubSpot, including objects, properties, pipelines, lifecycle stages, workflows, automation, forms, lists, permissions, reporting, dashboards, templates, and other platform capabilities.
Partner with sales, marketing, service, operations, and other business stakeholders to understand business processes, identify opportunities for improvement, and translate requirements into practical CRM solutions.
Champion CRM data governance by establishing and maintaining system guardrails, security controls, naming conventions, documentation, and operating procedures that promote accurate and consistent data.
Perform data imports, exports, cleansing, deduplication, transformation, and routine maintenance to support business operations, integrations, reporting, and data quality objectives.
Develop and maintain a strong understanding of related business applications, integrations, and data flows in order to identify risks, resolve issues, and recommend improvements.
Support CRM integrations and plugins, including requirements definition, field mapping, testing, monitoring, troubleshooting, and coordination with technical teams and vendors.
Own the overall health, stability, usability, and performance of the CRM environment by proactively identifying technical debt, process inefficiencies, adoption issues, and opportunities for automation.
Leverage custom code and development when appropriate to extend platform capabilities and deliver reliable solutions. Partner with developers or third-party resources when specialized development is required.
Own the CRM enhancement intake process for assigned work by gathering, evaluating, documenting, prioritizing, and implementing requests, defects, and continuous-improvement opportunities.
Participate in backlog review, story refinement, sprint planning, testing, deployment, and completion of assigned work within agile delivery cycles.
Plan for, test, and communicate the impact of HubSpot, Salesforce, Amazon Voice/Amazon Connect, and related application releases and changes.
Organize and support POC’s, solution demonstrations, user acceptance reviews, and end-user validation for CRM enhancements.
Perform root-cause analysis for production issues and implement sustainable corrective actions rather than relying only on short-term fixes.
Partner with technical leads and vendors on solution design, implementation planning, integration design, and other technical artifacts.
Maintain complete and accurate technical and end-user documentation for system configuration, workflows, integrations, data flows, support procedures, and release changes.
Provide user support, troubleshooting, enablement, and informal coaching to help business users adopt CRM capabilities and follow established processes.
Support the administration and optimization of Salesforce, Amazon Connect and related business applications as part of the broader CRM ecosystem.
Required Experience:
Bachelor’s degree in Computer Information Systems, Computer Science, Business, Information Systems, or a related field, or equivalent practical experience.
Minimum of 5 years of experience in CRM administration, business applications administration, or a related systems role.
Minimum of 3 years of hands-on experience administering HubSpot in a complex business environment.
Proven experience configuring and supporting HubSpot capabilities, including objects, properties, pipelines, workflows, automation, permissions, reporting, dashboards, and data management.
Proven track record of managing complex projects.
Strong analytical, problem-solving, and decision-making skills.
Excellent communication, facilitation, and negotiation skills.
Familiarity with agile methodologies and project management tools.
CRM-related certifications a plus (e.g., Salesforce Administrator).
Required Skills:
Deep practical expertise administering HubSpot, with the judgment to design scalable solutions that balance business value, usability, data quality, security, and maintainability.
Strong analytical, troubleshooting, and problem-solving skills, including the ability to investigate root causes and objectively prioritize competing requests.
Ability to assess when no-code or low-code configuration is appropriate and when custom development, APIs, or technical specialists are needed.
Strong communication and customer-partnership skills, including the ability to explain technical concepts to non-technical stakeholders and derive clear requirements and priorities.
Ability to work independently, manage multiple priorities, and drive work to completion with minimal direction.
Exceptional organization and time-management skills in a fast-paced, changing environment with competing priorities and ambiguity.
Ability to collaborate effectively with business stakeholders, technical teams, vendors, and managed service providers without direct supervisory responsibility.
Ability to respond calmly and professionally to difficult situations and production incidents.
Ability to create and maintain clear procedures, support materials, technical documentation, and end-user guidance.
Ability to administer and support Salesforce as a secondary CRM platform and understand how its configuration and data interact with the broader CRM ecosystem.
Strong customer and partner focus, with a commitment to improving user experience and business outcomes.
Ability and willingness to help others learn and effectively use enterprise applications.
High standards of ethics, professionalism, accountability, and data stewardship.
Preferred Skills:
Salesforce CRM (Sales, Service, CPQ, Marketing)
Amazon Voice
Sr CRM Administration - HubSpot · Sincro Digital Marketing (India) Private Limited