Specialist, Marketing Communications

Join our dynamic and thriving footwear company as a Specialist, Marketing CommunicationsinSt. Louis, MO where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, eager to learn and have an eye for detail, this is the perfect role for you! As a member of our team, you'll be part of a company that valuesresults, caring and learning.

What will you be doing?

• Execute Digital Marketing Campaigns:Support the planning, execution, optimization of email & SMS marketing campaigns that drive brand awareness, engagement, & revenue.
• Collaborate Across Teams: Partner with Marketing, Creative, eCommerce,Paid Mediaand Merchandising teams to develop campaign briefs and marketing initiatives
• Manage Marketing Assets:Coordinate product samples for marketing campaigns, photoshoots, and distribute assets to partners post-photoshoot.
• Ensure Quality & Brand Consistency: Review and proofread email, SMS & paid media campaigns to ensure content, design, and messaging meet brand standards
• Analyze & Improve Performance:Monitor campaign results and identify opportunities for improvement

• Support Marketing Initiatives: Seasonal campaign sample planning, coordinating retailer marketing initiatives (stores & digital), paid media content planning, packaging updates, partnership collaborations, etc.

Perks you will enjoy!

• Our Shoe Discounts: No matter your style, we’ve got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands
• Benefits that Start Day One: To learn more details about our total rewards including health benefits and PTO, visit yourcaleres.com
• Get Paid When You Want: Access your money as you earn it and request your earnings before payday
• Mental Wellness: Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates
• Relaxed Dress Code: At Caleres, we believe that the right shoes can take you anywhere, and your authentic self is always in style. Feel free to leave your professional attire in the back of your closet!
• Site Perks: Full access to our onsite gym, Starbucks, Grab and Go Market, and free parking located in the convenient area of downtown Clayton, MO 

Qualifications that make you the perfect fit!

• Bachelor’s Degree required – marketing, communications, digital media preferred
• 3-5 years of experience in digital, retail, wholesale marketing experience or related field
• Experience with Experian, Salesforce or other email & CRM service providers a plus
• Experience with Attentive, Adobe Analytics or other SMS & Analytics platforms a plus
• Proven organizational skills
• Experience with partnering with 3rd party agencies to drive performance
• Excellent verbal communication and presentation experience
• Ability to prioritize tasks,for individual work and team work.
• Strong partnering, problem solving, analytical skills and multi-tasking skills, including ability to leverage appropriate AI tools to increase efficiency
• Microsoft Office Products