Associate Operations Specialist
- 6sense
- DV360
- Trade Desk
- HubSpot
- Marketo
- Mailchimp
- email marketing
- CRM
- Salesforce
- Excel
- Google Sheets
- Pivot Tables
- VLOOKUP
- HTML5
- HTML
- GA4
- Looker
- Tableau
- Power BI
- SQL
- Equity
Our Mission:
6sense's mission is to multiply what matters: growth, retention, and efficiency.Ā We envision a future where companies, teams and people reach their full potential.
Our People:
People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Win as One Team, Stay Curious, Do The Right Thing, Own the Outcome, and Create Belonging. Ā Every 6sensor plays a part in deļ¬ning the future of our industry-leading technology.Ā 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers.Ā We want 6sense to be the best chapter of your career.Ā
About the Role:
We are looking for anAssociate Campaign Operations Specialist to join our CampaignĀ Operations team in Pune. The role will support the execution, monitoring, troubleshooting,Ā and optimization ofdigital advertising, programmatic, and social (Omni-Channel)Ā campaigns. The ideal candidate will have hands-on experience with campaign operations,Ā optimization, troubleshooting, audience management, campaign analytics, andĀ advertising/marketing technology platforms. Experience withDSPs/SSPās such as XandrĀ (AppNexus), Beeswax, DV360, CM360, Centro, The Trade Desk, GAM, OpenX, andĀ Pubmatic.Marketing Automation Platforms such as HubSpot, Marketo, Eloqua,Ā Mailchimp, or Constant Contact is preferred.Ā
The role requires a high degree of individual ownership and accountability, with the abilityĀ to independently manage day-to-day campaign operations, troubleshoot and resolve issues,Ā support Go-to-Market teams, and collaborate effectively with Product, Engineering, Sales,Ā and Customer Success.
Key Skills & Experience
⢠2+ years of experience inProgrammatic/Digital Advertising, AdTech, Campaign Operations, Programmatic Advertising, Marketing Operations, or Email Marketing.
⢠Hands-on experience with DSPs, MAPs, CRMs, or similar advertising/marketing platforms.
⢠Understanding of campaign setup, targeting, audience segmentation, budgets, pacing, bidding, scheduling, creatives, tracking, and delivery.
⢠Experience monitoring campaign performance, optimization and troubleshooting under-delivery, pacing, targeting, creative, configuration, and tracking issues.
⢠Understanding of digital advertising metrics such asimpressions, clicks, CTR, CPM, CPC, conversions, CPA, reach, frequency, and ROI.
⢠Experience creating, launching, monitoring, optimizing and reporting on email and demand-generation campaigns.
⢠Experience with CRM/MAP platforms such asSalesforce, HubSpot, Marketo, Eloqua, Mailchimp, or similar.
⢠Strong proficiency inExcel/Google Sheets, including Pivot Tables, XLOOKUP/VLOOKUP, data cleansing, analysis, and reporting.
⢠Basic knowledge ofHTML5, email HTML, ad creative specifications, tracking pixels, UTM parameters, and landing-page troubleshooting.
⢠Strong analytical and problem-solving skills with the ability to identify trends, anomalies, and optimization opportunities.
⢠Knowledge ofABM and intent-based marketingis a plus.
What You'll Do
Campaign Operations & Troubleshooting
⢠Manage day-to-day operations fordigital advertising, programmatic, and social (Omni-Channel) campaigns.
⢠Review and validate campaign setup, targeting, budgets, schedules, creatives, tracking, and other configurations.
⢠Monitor active campaigns fordelivery, pacing, performance, and operational issues and take corrective action.
⢠Identify campaigns that have not delivered impressions or email workflows that have not executed within defined thresholds.
⢠Review campaign performance and recommend optimization opportunities.
⢠Troubleshoot campaign, creative, tracking, and platform issues and work with DSP/MAP partners to resolve them.
⢠Troubleshootcreative audit failuresand coordinate resolution with relevant platform teams.
Go-to-Market & Customer Support
⢠Respond toSalesforce tickets, Slack requests, emails, and other support channels from Sales, Customer Success, and Go-to-Market teams.
⢠Support CSMs withcustomer onboarding, campaign setup, ad specifications, platform functionality, and campaign-related questions.
⢠Translate customer requirements into clear campaign and operational requirements.
⢠Provide timely updates and escalate complex technical or product issues with appropriate documentation.
⢠Identify recurring challenges and recommend improvements to campaign processes and customer experience.
Cross-Functional Collaboration
⢠Partner withProduct, Engineering, Sales, Customer Success, and external platform partnersto resolve operational and technical issues.
⢠Document product and feature requests with relevant business context and customer use cases.
⢠Participate in testing and validation of new features, campaign workflows, and operational processes.
⢠Contribute toroot-cause analysis, process improvements, and operational efficiency.
⢠Create and maintaintroubleshooting guides, FAQs, and training materials.
⢠Support training and knowledge-sharing sessions for Sales and Customer Success teams.
Creative Operations
⢠Review and validate digital ad creatives against campaign and platform specifications.
⢠Create, modify, test, or troubleshoot creatives when required.
⢠Coordinate creative requirements with internal teams, customers, and platform partners.
What We're Looking For
ā¢BE/BTech/BS or equivalent bachelor's degree in Computer Science, Engineering, IT,Ā Business Analytics, Marketing Technology, or a related field.
⢠2ā6 years of relevant experience inDigital Advertising, AdTech, CampaignĀ Operations, Programmatic, Marketing Operations, or Email Marketing.
⢠Strong understanding ofcampaign execution, monitoring, troubleshooting, optimization, and reporting.
⢠Experience working with at least oneDSP, SSP, MAP, CRM, or advertising technology platform.
⢠Strong analytical skills and attention to detail.
⢠Proficiency inExcel/Google Sheets.
ā¢Excellent written and verbal communication skills.
⢠Ability to work independently and collaborate effectively with cross-functional teams.
⢠Strong ownership, problem-solving, and process-oriented mindset.
⢠Willingness to work inrotational shifts based on business requirements.
Nice to Have
⢠Experience withXandr (AppNexus), Beeswax, Campaign Manager 260, DV360, Centro, The Trade Desk, Openx, Google Ad Manager, Pubmaticor similar DSPs,
⢠Experience with6sense, GA4, Salesforce, HubSpot, Marketo, Eloqua, Mailchimp, or similar platforms.
⢠Knowledge ofABM, intent data, email deliverability, SPF/DKIM/DMARC, and digital advertising standards.
⢠Experience withHTML5, ad tags, pixels, tracking URLs, or creative troubleshooting.
⢠Experience withLooker, Tableau, Power BI, SQL, APIs, scripting, or process automation.
⢠Experience in aSaaS, AdTech, MarTech, or B2B technology environment.
Why You'll Love This Role
You'll work at the intersection ofAdTech, MarTech, data, and customer experience, helpingĀ ensure campaigns are executed accurately and deliver strong business outcomes. This roleĀ offers the opportunity to build expertise across programmatic advertising, email marketing,Ā campaign operations, audience management, and marketing technology while workingĀ closely with Sales, Customer Success, Product, and Engineering teams.Ā If you arecurious, analytical, detail-oriented, proactive, and passionate about solvingĀ problems, we'd love to hear from you.
Our Benefits:Ā
Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. Weāll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our oļ¬ces.Ā
We have a growth mindset culture that is represented in all that we do, from onboarding through to numerous learning and development initiatives including access to our LinkedIn Learning platform. Employee well-being is also top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds.Ā
Equal Opportunity Employer:Ā
6sense is an Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries tojobs@6sense.com.Ā
We are aware of recruiting impersonationĀ attempts that are not affiliated with 6sense in any way.All email communications from6sense will originate fromthe @6sense.com domain.We willnot initially contact you via text message and willnever request payments.If you are uncertain whether you have been contacted by an official 6sense employee, reach out tojobs@6sense.comĀ
Associate Operations Specialist Ā· 6sense