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CRM Executive- Argentina

🇦🇷 Argentina

E-Commerce

CRM

Management

Marketing

Salesforce

Sales

Testing

CRM Executive- Argentina

from 🇦🇷 Argentina

JOIN OUR TEAM

BetWarrior is a next-generation digital gaming company with a bold mission: to redefine the way people experience sports betting and casino entertainment across Latin America.

With a dynamic and diverse team, deep market insights, and cutting-edge technology, we're creating an experience that is personalized, responsible, and always player-first.

Great people, bold ideas, and a sharp focus on user experience set us apart


Purpose

We are looking for a CRM Executive to execute and optimize CRM campaigns across multiple lifecycle stages while supporting the development of regional CRM initiatives. This role is responsible for delivering high-quality automated campaigns, identifying optimization opportunities through data, and collaborating with cross-functional teams to improve customer engagement and business performance.


In This Role, You'll

  • Execute and manage CRM campaigns across multiple lifecycle stages, ensuring timely delivery and consistent customer experiences.
  • Build, monitor, and optimize automated customer journeys across email, push notifications, SMS, and other CRM channels.
  • Support the implementation of lifecycle strategies by translating business objectives into effective CRM campaigns.
  • Develop customer segmentations using behavioral, transactional, and lifecycle data.
  • Configure and optimize trigger-based communications based on customer behavior and real-time events.
  • Monitor campaign and journey performance, identifying optimization opportunities through data analysis.
  • Execute A/B tests and other experimentation initiatives, providing recommendations based on results.
  • Ensure CRM communications are accurate, consistent, and aligned with brand guidelines.
  • Identify process improvements and contribute to the continuous evolution of CRM best practices and automation capabilities.


We're Looking for Someone Who Brings

  • 2+ years of experience in CRM, Lifecycle Marketing, Marketing Automation, or Email Marketing.
  • Hands-on experience with marketing automation platforms such as Optimove, Salesforce Marketing Cloud, Braze, or similar.
  • Experience building and managing automated CRM campaigns and customer journeys.
  • Solid understanding of customer lifecycle management and segmentation principles.
  • Experience working with behavioral triggers and personalized communications.
  • Strong analytical skills with experience measuring campaign performance and translating insights into improvements.
  • Experience working with A/B testing methodologies.
  • Comfortable working with data to support decision-making and campaign optimization.
  • Experience collaborating with cross-functional stakeholders.
  • Intermediate to advanced English, both written and verbal.


Bonus Points if You Also Have

  • Experience within betting, gaming, fintech, e-commerce, or other high-frequency transactional industries.
  • Experience working with personalization tools or recommendation engines.
  • Familiarity with customer experience (CX) principles.
  • Exposure to product event tracking and customer behavioral data.
  • Portuguese language skills, written and verbal.


How We Do Things

  • You take ownership of your work and consistently deliver high-quality CRM campaigns.
  • You proactively identify opportunities to improve performance rather than simply executing requests.
  • You balance attention to detail with speed in a fast-paced environment.
  • You communicate effectively with multiple stakeholders and know how to prioritize competing requests.
  • You enjoy working with data, experimenting with new ideas, and continuously improving customer experiences.
  • You are collaborative, curious, and comfortable working in a dynamic regional environment.


We expect every team member to live our values

Accountability & Ownership – Take charge, own your craft

Reliability – Deliver with quality and consistency

Teamwork – Collaborate, challenge, and grow together

Winner Spirit – Compete with purpose and grit

Wellbeing – Build a career that energizes you

Curiosity & Innovation – Keep questioning. Keep improving

by @maxrusakovic