About Air Apps

At Air Apps, we believe in thinking bigger—and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018—and now with offices in both Lisbon and San Francisco—we’ve remained self-funded while reaching over 100 million downloads worldwide.

Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe.

Join us on this journey to redefine resource management—and change lives along the way.

The Role

As aDigital Marketing Manager at Air Apps, you will be responsible forplanning, executing, and optimizing online marketing campaigns across multiple channels. You will overseeSEO, SEM, paid advertising, and digital content strategies to drive traffic, engagement, and conversions.

This role requires adata-driven mindset, expertise inperformance marketing, and the ability to create compelling digital campaigns that maximize ROI.

• This is afully onsite position, based at our office in Lisbon, where you will collaborate closely with cross-functional teams in person and contribute to a dynamic and fast-paced environment.We are open to support with relocation efforts.

Responsibilities

• Develop and executemulti-channel digital marketing campaigns, includingSEO, SEM, PPC, display ads, and paid social media.

• OptimizeGoogle Ads, Meta Ads, and other paid acquisition channels to drive growth.

• Conductkeyword research, on-page optimization, and link-building strategies to improve organic search rankings.

• Analyzecampaign performance metrics, A/B test ad creatives, and optimize ad spend for maximum efficiency.

• Collaborate with content and design teams to createengaging ad copy, landing pages, and marketing assets.

• Trackkey performance indicators (KPIs), generate reports, and provide insights to improve marketing strategies.

• Manageemail marketing campaigns and customer acquisition funnels.

• Stay updated onindustry trends, algorithm updates, and new digital marketing technologies.

• Developretargeting and customer segmentation strategies to improve user retention and lifetime value.

Requirements

• Around4+ years of experience indigital marketing, performance marketing, or growth marketing.

• Strong expertise inGoogle Ads, Facebook/Meta Ads, LinkedIn Ads, and other paid media platforms.

• Experience withSEO tools (Google Search Console, Ahrefs, SEMrush, Moz) andkeyword research strategies.

• Hands-on experience withGoogle Analytics, GA4, UTM tracking, and conversion rate optimization (CRO).

• Knowledge ofA/B testing, landing page optimization, and marketing automation tools.

• Ability to analyzecampaign data and optimize ad spend for ROAS and CAC.

• Experience withemail marketing and CRM tools (e.g., Mailchimp, HubSpot, Klaviyo) is a plus.

• Strong copywriting skills forad creatives, landing pages, and social media campaigns.

• Ability to work in a fast-paced, data-driven environment with cross-functional teams.

What benefits are we offering?

• Apple hardware ecosystem for work.

• Annual Bonus

• Top-tier Health and Life Insurance for peace of mind.

• Transportation Budget to support your commute needs.

• Coverflex benefits package for meal allowances, well-being, and more.

• Childcare support.

• Air Conference - an opportunity to meet the team, collaborate, and grow together.

• Pension Fund to support your long-term financial planning.

• Urban Sports Club membership to keep you active.

• Meals 100% free at the hub.

Diversity & Inclusion

At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.

Application Disclaimer

At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.