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CRM Specialist

🇬🇧 United Kingdom

CRM

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$35K - $42K

CRM Specialist

from 🇬🇧 United Kingdom

$35K - $42K

About Air Apps

At Air Apps, we believe in thinking bigger—and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018—and now with offices in both Lisbon and San Francisco—we’ve remained self-funded while reaching over 100 million downloads worldwide.

Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe.

Join us on this journey to redefine resource management—and change lives along the way.

The Role

As aCRM Specialist at Air Apps, you will be responsible formanaging and optimizing customer relationship management (CRM) systems and email marketing campaigns. You will work ondrip marketing, segmentation, automation, and lead nurturing strategies to enhance customer engagement and retention.

This role requires expertise inCRM platforms such as HubSpot, Marketo, Salesforce, or Klaviyo, as well as a strong understanding ofemail marketing best practices, automation workflows, and data-driven optimization.

  • This is afully onsite position, based at our office in Lisbon, where you will collaborate closely with cross-functional teams in person and contribute to a dynamic and fast-paced environment.We are open to support with relocation efforts.

Responsibilities

  • Develop and executeemail marketing campaigns, drip sequences, and lead nurturing strategies.

  • Manage and optimize CRM workflows, segmentation, andcustomer lifecycle automation.

  • Work withHubSpot, Marketo, Salesforce, or other CRM platforms to improve campaign performance.

  • Track and analyzeemail open rates, CTR, conversion rates, and customer engagement metrics.

  • Optimizeemail templates, A/B test subject lines, and improve deliverability.

  • Create and maintaincustomer segmentation strategies for targeted campaigns.

  • Collaborate withmarketing, sales, and product teams to personalize customer interactions.

  • Implementbehavioral triggers and automation workflows to improve retention.

  • Ensure compliance withGDPR, CCPA, and email marketing regulations.

  • Stay up to date withCRM trends, personalization strategies, and automation best practices.

Requirements

  • Around3+ years of experience inCRM management, email marketing, or marketing automation.

  • Hands-on experience withHubSpot, Marketo, Salesforce, Klaviyo, or similar platforms.

  • Strong understanding ofemail marketing best practices, segmentation, and automation workflows.

  • Experience withA/B testing, personalization, and dynamic content strategies.

  • Knowledge oflead scoring, drip campaigns, and customer journey mapping.

  • Familiarity withHTML/CSS for email formatting is a plus.

  • Analytical mindset with experience usingGoogle Analytics, CRM dashboards, and reporting tools.

  • Strong attention to detail and ability tooptimize email deliverability and engagement rates.

  • Experience working infast-paced, data-driven marketing environments.

What benefits are we offering?

  • Apple hardware ecosystem for work.

  • Annual Bonus

  • Top-tier Health and Life Insurance for peace of mind.

  • Transportation Budget to support your commute needs.

  • Coverflex benefits package for meal allowances, well-being, and more.

  • Childcare support.

  • Air Conference - an opportunity to meet the team, collaborate, and grow together.

  • Pension Fund to support your long-term financial planning.

  • Urban Sports Club membership to keep you active.

  • Meals 100% free at the hub.

Diversity & Inclusion

At Air Apps, we are committed to fostering a diverse, inclusive, and equitable workplace. We enthusiastically welcome applicants from all backgrounds, experiences, and perspectives. We celebrate diversity in all its forms and believe that varied voices and experiences make us stronger.

Application Disclaimer

At Air Apps, we value transparency and integrity in our hiring process. Applicants must submit their own work without any AI-generated assistance. Any use of AI in application materials, assessments, or interviews will result in disqualification.

by @maxrusakovic