Location:

Salt Lake City, Utah

Job Type:

Full time

Job Title:

Director of Sales

Job Description:

General Purpose

Are you ready to take your career to new heights? Come work with us at YESCO Outdoor Media, where you can grow your career and make a measurable impact. As the Director of our sales team, you’ll drive revenue growth, lead regional account executives, and strengthen long-term partnerships across our billboard network in seven western states.

This position is ideal for a leader who thrives on strategy, mentorship, and measurable results — all while helping customers bring their brands to life on YESCO billboards.

Company Overview:

YESCO has been a leader in the sign, lighting, and billboard industry for over 100 years. We’re a family-owned business focused on delivering the highest quality and greatest value to our customers. We operate approximately 3,000 outdoor displays in seven western states, supported by a network of local teams and a culture of collaboration.

Our parent company, Young Electric Sign Company, has grown to become the largest sign company in North America — responsible for many iconic signs, including the “Welcome to Fabulous Las Vegas” landmark.

Listen to what our employees are saying about working at YESCO: Click Here

What you can expect from YESCO:

Starting salary: $115,000 yearly + Commission
Schedule: 8:00 a.m. – 5:00 p.m.
Work Type: Hybrid (in-office, remote, and in-field opportunities)
Comprehensive Training: Sales training, software tools, and industry insights
Career Growth: Advancement opportunities within a century-old, growing organization
Benefits: Multiple medical plan options, dental and vision insurance, life & disability,401(k) plan with company contributions, and paid time off (increasing with tenure)

A Day in the Life:

As the Director of Sales, you’ll develop and execute the sales strategy for YESCO Outdoor Media’s billboard network. You’ll lead a team of Account Executives across multiple markets, helping them achieve sales goals while maintaining high customer satisfaction. Your work will include:

Building and maintaining relationships with advertising agencies, marketing directors, and business owners.
Developing pricing, packaging, and inventory strategies that maximize revenue.
Coaching sales teams on prospecting, client engagement, and proposal development.
Collaborating with Operations, Administration, and Marketing to ensure campaigns deliver measurable results.
Analyzing sales data and market trends to drive strategic growth.
Representing YESCO at industry events, trade shows, and community functions.

Every day brings a new challenge — from pitching creative campaigns to developing new market opportunities — all while helping businesses connect with their audiences through the power of outdoor media.

What we’re looking for in you:

Proven sales leadership experience
A track record of hitting and exceeding sales goals
Ability to inspire, coach, and develop sales teams
High degree of integrity, accountability, and professionalism
Excellent communication and negotiation skills, both written and verbal
Strong business acumen and understanding of advertising/marketing principles
Deep understanding of advertising principles, media buying, and client relationship management
Knowledge of CRM systems, pipelines, and data-driven decision-making
Creative problem-solving and negotiation skills
A valid driver’s license, the ability to travel as needed, and a good driving record (MVR required)

Training & Qualifications:

5+ years of sales leadership experience (preferably in media, advertising, or related industries)
Bachelor’s degree in Business, Marketing, Communications, or a related field required
Master of Business Administration or other advanced degree preferred
Demonstrated success managing teams, budgets, and revenue growth goals
Strong presentation and negotiation skills with a proven ability to build long-term client relationships
Proficiency with CRM systems, cloud-based programs, the Google Suite, sales forecasting, and data-driven decision-making
Comfortable working in both strategic planning and hands-on sales execution environments

Physical Demands & Work Environment:

This position involves a combination of office, field, and occasional travel work. Must be able to drive and maintain a valid driver’s license. Reasonable accommodations will be made to enable individuals with disabilities to perform essential functions.

Our Commitment

We maintain a drug-free workplace. We do test for marijuana. YESCO is an EEO/AA employer. We welcome all qualified job seekers and provide fair consideration regardless of race, sex, color, religion, national origin, age, disability, veteran status, or other legally protected status.

YESCO LLC remote jobs

Director of Sales

Outdoor Account Executive