The Franchise Client Success Director is responsible for the growth, leadership, and long-term success of Flint Direct's franchise marketing business. This role serves as the primary leader for franchise client success, while also helping shape Flint Direct's franchise strategy, service offerings, and business development efforts.

This is a hands-on leadership role. Alongside strategic leadership, client growth, industry visibility, and market expansion, the Client Success Director stays close to the work—handling day-to-day account management and, at times, project management to keep franchise engagements moving. This role will represent Flint Direct at franchise conferences and industry events, build relationships with franchise brands and operators, identify new business opportunities, and help position Flint Direct as a leading partner in franchise local marketing.

This role combines strategic leadership, client success, business development, and industry expertise to drive continued growth across Flint Direct's franchise business.

Core Responsibilities

Franchise Growth & Business Development

Lead growth initiatives for Flint Direct’s franchise business

Identify and cultivate new franchise opportunities

Build relationships with franchise brands, franchisees, consultants, and industry partners

Represent Flint Direct at franchise conferences, trade shows, and networking events

Support sales conversations, discovery meetings, and proposal development

Partner with leadership to identify new service opportunities and growth areas

Help establish Flint Direct as a recognized thought leader within franchise marketing

Client Leadership

Serve as senior strategic lead for franchise clients and prospects

Support Client Success Managers in developing long-term growth strategies

Facilitate strategic planning sessions and workshops

Lead annual planning and major growth discussions

Identify opportunities for account expansion and increased client value

Ensure franchise clients consistently receive proactive ideas, strategic thinking, and exceptional service

Handle day-to-day account management and, where needed, project management to keep franchise engagements on track

Team Leadership & Development

Provide leadership and guidance to franchise-focused Client Success team members

Coach and mentor team members through ongoing development and feedback

Establish best practices, tools, and frameworks for franchise account management

Foster a culture of accountability, collaboration, and continuous improvement

Support career growth and development within the franchise team

Industry & Market Leadership

Stay current on franchise industry trends, challenges, and opportunities

Share insights and recommendations internally and with clients

Partner with Marketing Operations and Strategic Growth resources to evolve franchise offerings

Identify opportunities to create scalable, repeatable solutions that support both franchise and small business clients

Help shape the future direction of Flint Direct’s franchise business

Leadership Expectations

In addition to client and business growth responsibilities, this role is responsible for helping build the people, processes, and market presence that support Flint Direct’s continued expansion.

As a senior leader within Flint Direct, theClient Success Lead is expected to:

Build and sustain a high-performance, client-focused culture

Demonstrate strong leadership, ownership, and accountability

Foster cross-functional collaboration across Client Success, Marketing Operations, and discipline teams

Champion proactive thinking and continuous improvement

Support Flint Direct’s business development and growth initiatives

Represent Flint Direct professionally within the franchise community

Demonstrate and reinforce Flint’s core values

What We’re Looking For

Direct franchise experience, ideally working with franchise brands, franchisees, or franchise marketing

4+ years of relevant experience, with more preferred

Agency experience a plus

What Success Looks Like

Consistent growth of Flint Direct’s franchise business

Increased visibility and credibility within the franchise industry

Strong client retention and expansion

A highly engaged and well-developed franchise team

Strategic growth plans that drive measurable client outcomes

New business opportunities generated through networking, conferences, and industry relationships

Scalable franchise programs and offerings that support future growth

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Client Success Director - Flint Direct