The Digital Marketing Lead roleis responsible for developing and executing digital marketing strategies to drive brand awareness, engagement, and intent to purchase. The role requires hands-on expertise in digital campaigns, content marketing, social media, analytics, and performance optimization across various online platforms.

Key accountabilities:

Develop and implement comprehensive digital marketing strategies in cooperation with Brand/Marketing Managers to support business objectives.
Plan and oversee online campaigns across multiple Media channels, including Video (YouTube, Meta, TikTok, Programmatic, WebTV), Influencer, Native / Digital PR and display advertising in cooperation with Brand/Marketing Managers.
Work closely with creative, media, and Marketing teams to align deliverables, implement social media strategies and drive digital growth initiatives.
Oversee content creation and distribution to ensure brand consistency and engagement across digital platforms.
Understand and analyze key performance metrics and prepare detailed reports to measure campaign success and identify areas for improvement.
Manage corporate websites and its performance, ensuring optimal user experience through UX/UI best practices.
Stay updated on industry trends, emerging technologies, and best practices to ensure innovative marketing approaches.

Min 4 years of experience in digital marketing through either a brand or an agency role, with a strong focus on strategy and execution
Strong understanding of marketing principles and various digital channels
Experience with content marketing and growth strategies
Strong analytical skills, attention to detail and the ability to translate data into actionable insights
Creativity and problem-solving mindset to drive innovative marketing strategies
Excellent interpersonal and communication skills (written and verbal)
Excellent project management skills
Ability to work independently and manage multiple projects in a fast-paced environment
Bachelor's degree in Marketing, Digital Media, Communications, or a related field
Proficiency in digital marketing tools such as Google Analytics, Google Ads and CRM platforms.
Proficiency in English, both written and spoken
Strong computer literacy, including familiarity with Microsoft Office Suite

1 day per week remote working
Access to company shuttle/bus transportation
Private health insurance
Employee wellbeing programs (e.g., nutrition counseling, wellness initiatives)
Professional development and training opportunities
On-site employee store offering company products at discounted prices

Delta Foods remote jobs

Digital Marketing Lead | Αγ. Στέφανος