Operations Manager — BEBE BASK

BEBE BASK is a fast-growing premium baby & lifestyle brand serving customers across the United States through leading e-commerce platforms.

Over the past few years, the business has enjoyed significant growth and is now entering an exciting new stage of expansion. With a strong presence on Amazon and ambitious plans to scale Shopify, wholesale, and TikTok Shop, Bebe Bask are building the operational foundations required to support our next phase of growth.

This is a highly hands-on, execution-focused delivery role within the business. We are hiring a highly organized operational leader who can build systems, drive accountability, improve workflows, create structure, and ensure the business operates efficiently as it continues to scale rapidly.

The Operations Manager will become the key operational backbone to the Founder, working closely to reduce day-to-day operational pressure while ensuring departments remain aligned, accountable, and progressing efficiently.

This role requires somebody highly proactive, innovative, analytical, solutions-focused, and comfortable operating within a fast-moving founder-led business environment coordinating multiple departments, launches, contractors, suppliers, and operational moving parts.

The Opportunity

To own, build and continuously improve the operational engine of BEBE BASK, serving as a key driver of the company’s growth and success. As the central operational leader, you will have a unique opportunity to shape how the business scales by driving accountability, visibility, execution, and alignment across every function of the business.

This is more than an operational leadership role—it is an opportunity to think and act like a business builder. You will work closely with the Founder to identify opportunities, solve complex challenges, implement scalable systems, and create the operational foundations that enable sustainable growth.

For the right person, there is no predefined ceiling. As BEBE BASK continues to expand, so too will your scope, influence, ownership, and leadership responsibilities. We are looking for someone who is excited by the prospect of growing alongside the business, taking on increasing levels of responsibility, leading larger teams, and playing a meaningful role in shaping the future direction of the company.

This role is ideal for an entrepreneurial operator who thrives in dynamic environments, enjoys turning ideas into execution, building systems from the ground up, leading change, and creating lasting impact through exceptional operational leadership.

Vision

BEBE BASK® will become a globally recognised design-led lifestyle brand, bringing handcrafted rattan and natural fibre products into homes across North America, Europe, Asia-Pacific, and beyond. We will offer a broad collection of beautifully designed products across baby, home, and family living, serving customers worldwide through e-commerce, retail, wholesale, and strategic partnerships. As we grow, we will be recognised for exceptional quality, timeless design, innovation, and ethical production, while creating meaningful opportunities for artisan families and manufacturing partners throughout Vietnam. Through our growth, we will help customers create beautiful spaces with sustainable products that are made to be loved for years and passed down for generations.

Key Responsibilities:

EOS, Systems & Operational Structure

Adopting Project Management methodologies to implement, manage, and continuously improve the EOS operational framework
Maintenance of measurable team KPI’s, SOPs, meeting rhythms, accountability structures, and operational workflows
Translate Founder strategy into clear and executable operational plans
Build and improve scalable systems, workflows, and operational structures that improve efficiency, visibility, and execution
Identify operational bottlenecks, inefficiencies, communication gaps, and workflow issues proactively

Operational Leadership & Accountability

Act as the central operational link between the Founder, Amazon manager, PPC management, Supply Team, Social Media Team, consultants, contractors, manufacturers, and external partners
Ensure projects, launches, workflows, priorities, and deliverables all hit deliverable dates and deadlines
Drive a culture of accountability, ownership, and performance through measurable KPIs, operational transparency, and consistent execution.
Support operational decision-making by identifying risks, inefficiencies, workload concerns, communication breakdowns, and scalability issues proactively

ClickUp, Workflow & Project Management

Manage, build, organize, and optimize ClickUp systems across the business
Create and improve workflows, dashboards, automations, reporting systems, task structures, and operational visibility across departments
Ensure all team members properly utilize and engage with ClickUp.
Manage project timelines, task accountability, workflow execution, and operational follow-through across departments
Continuous improvement for efficiencies, transparency and performance.

SOPs & Knowledge Management

Lead, coordinate, and maintain the creation of SOPs across all departments, ensuring responsibilities, workflows, systems, and processes are clearly documented and continuously updated
Ensure operational knowledge is retained within the business and not dependent on individual team members
Establish scalable documentation standards that support onboarding, accountability, consistency, and long-term business growth
Continuously improve SOP quality, adoption, and compliance across the organization

AI Systems, Automation & Operational Innovation

Act as the business champion for AI adoption, automation, and operational innovation across all departments
Continuously identify opportunities where AI, automation, and technology can improve efficiency, reduce manual workload, increase visibility, and improve operational execution
Research, evaluate, implement, and manage AI tools, workflows, automations, and operational technologies that support business growth and scalability
Work with department leaders to identify repetitive, manual, or inefficient processes that can be streamlined through AI and automation
Drive a culture of innovation and continuous improvement by ensuring the business remains at the forefront of emerging operational technologies
Measure and report on the impact of AI initiatives, automation projects, and operational improvements across the business

Contractor & Team Coordination

Assist with onboarding, and structuring new team members as the business grows
Manage the performance of contractors, consultants, freelancers, and operational partners
Assess organisational structure against daily operations. Define responsibilities, accountability ensuring the team is fit for purpose and the desired growth.
Help ensure operational consistency and communication flow across the growing business structure

Reporting, KPI Monitoring, Business Performance & Operational Oversight

Build and improve reporting systems, dashboards, operational visibility, and accountability structures across departments
Create early warning indicators for performance variation across sales, expenses, inventory health, launches, operational and team performance.
Project Manage with transparency, launches, operational priorities, deadlines, budgets, and departmental execution
Identify operational bottlenecks, inefficiencies, communication gaps, workload concerns, and scalability risks proactively
Red-flag operational, staffing, launch, workflow, inventory, timeline, or budget risks before they become larger business issues
Provide the Founder with the visibility, reporting, insights, and operational intelligence required to make effective business decisions
Drive a culture of accountability through measurable KPIs, operational transparency, structured reporting, and clear ownership across departments
Identify, implement, and measure AI, automation, and operational technology initiatives that improve efficiency, visibility, scalability, and execution across the business
Continuously evaluate business processes and recommend AI-driven improvements that reduce manual workload, improve accuracy, and increase team productivity
Drive adoption of AI tools and automation systems across departments, ensuring measurable operational improvements and ongoing innovation throughout the organization

Skills & Experience Required

Previous experience as an Operations Manager, Project Manager, Chief of Staff, Integrator, or similar operational leadership role within a fast-growing business
Demonstrated experience implementing and managing operational frameworks such as EOS (Entrepreneurial Operating System), including KPI scorecards, accountability structures, meeting rhythms, and operational planning processes
Strong project management capability with experience translating strategic priorities into executable operational plans and ensuring projects are delivered on time and to a high standard
Advanced ClickUp experience is essential, including building workflows, dashboards, automations, reporting systems, task structures, and operational visibility frameworks
Proven experience building and improving scalable systems, operational workflows, SOPs, documentation frameworks, and accountability structures that improve business efficiency, visibility, and execution
Strong experience leading cross-functional teams and acting as the operational link between leadership, departments, contractors, consultants, and external stakeholders
Demonstrated ability to drive accountability, improve team performance, and create a high-performance culture through measurement, transparency, communication, and structured follow-through
Strong analytical and problem-solving skills with the ability to identify bottlenecks, inefficiencies, communication breakdowns, operational risks, and scalability challenges proactively
Strong understanding of AI, automation, and operational technologies, with demonstrated experience identifying, implementing, and managing AI-driven systems, workflows, automations, and efficiency improvements within a business environment
Experience evaluating and redesigning business processes through automation, technology, AI, and operational innovation
Experience assisting with hiring, onboarding, organizational design, contractor management, and team structure development within growing businesses
E-commerce experience is strongly preferred, particularly within Amazon-focused businesses
Bachelor's Degree required. Additional qualifications in Business, Operations, Project Management, Engineering, Technology, or related disciplines are advantageous

Why Join BEBE BASK?

A Role Without a Fixed Ceiling

For the right person, this is not a role with a predefined endpoint. As the business continues to grow, so too will your opportunity to expand your leadership, responsibilities, influence, and earning potential.

Direct Access to Leadership

Work directly alongside the Founder and play a meaningful role in shaping the future direction of a fast-growing international business.

Professional Growth & Development

We believe in investing in our people. Whether through external consultants, training, operational frameworks, AI adoption, leadership development, or professional education, we are committed to helping our team continuously improve and grow.

Performance-Based Rewards

In addition to salary, we believe exceptional performance should be rewarded. Structured KPI and performance-based incentives will be available for the right candidate.

International Exposure & Growth Opportunities

We believe in investing in our people and providing opportunities to gain broader business exposure. This may include participation in supplier visits, operational planning, strategic projects, and international business travel as the company continues to grow.

Working Arrangement

Full-time role (40 hours per week)
A minimum overlap of 4+ hours with Sydney business hours (AEST/AEDT) is required
Remote

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