About Alta Advisors

Alta Advisors is a strategic finance and accounting firm specializing in deeptech, hardtech, and applied AI. We provide capital raising, FP&A, accounting, and go-to-market strategy services from Seed to Series C and beyond. Founded in 2024, our firm has already helped visionary startups scale efficiently and raise over $100M from world-class investors such as Lightspeed, Coatue, Eclipse, Primary, ENIAC, DCVC, and Founders Fund among many others.

We are looking for a Marketing Consultant with VP-level experience in B2B professional services marketing to help define and execute our growth strategy. This is a high-impact, strategic role where you’ll work directly with the founder to shape Alta’s go-to-market approach, balancing outbound sales support, inbound marketing and strategic partnerships.

This role is ideal for someone who thrives on building and optimizing marketing strategies for high-trust, relationship-driven businesses. If you have a strong background in Account-Based Marketing (ABM), inbound content strategy and partnership-driven growth and have helped professional services firms scale from a small but high-quality customer base, we’d love to hear from you.

Responsibilities

1. Define & Refine Alta’s Growth Strategy

Develop a comprehensive marketing strategy that aligns with founder-led sales efforts while also building a scalable inbound lead generation system.
Determine the right mix of outbound ABM campaigns, content-driven inbound marketing and strategic efforts to maximize brand reach and client acquisition.
Conduct a market assessment to identify the most effective channels for reaching venture-backed startup founders and VCs.

2. Support Founder-Led Sales & Outbound Marketing

Design targeted ABM campaigns to engage high-value startup clients and VCs.
Create sales enablement materials (case studies, pitch decks, one-pagers) to streamline outreach and improve conversion rates.
Optimize LinkedIn and email sequences to make outbound efforts more efficient and scalable.
Establish best practices for sales and marketing alignment, ensuring seamless handoffs and follow-ups.

3. Build a Scalable Inbound Marketing Engine

Develop a thought leadership and content strategy that positions Alta Advisors as a go-to expert for deeptech and hardtech startups.
Oversee blog content, LinkedIn insights, and founder-focused reports to drive inbound leads.
Optimize SEO and website lead capture to improve organic visibility and engagement.
Implement lead magnets, nurture sequences, and automation to convert inbound interest into qualified conversations.

4. Develop Strategic Partnerships & Industry Presence

Identify and establish key partnerships with VCs, startup accelerators, and industry groups to drive referrals and credibility.
Plan co-marketing initiatives and speaking engagements to strengthen Alta’s presence in the startup ecosystem.
Leverage events—both hosted and third-party—as a core go-to-market channel to build relationships, generate leads, and increase brand visibility.

5. Optimize Marketing Operations & Automation

Implement CRM and marketing automation workflows to track and manage prospect engagement.
Improve lead tracking, segmentation, and nurture flows to ensure prospects receive the right touchpoints at the right time.
Define and monitor key performance metrics, making data-driven recommendations for continuous improvement.

Qualifications

8+ years of experience in B2B marketing, with VP-level expertise in professional services, consulting, or financial services.
Proven experience scaling a professional services firm (finance, accounting, strategic advisory, or similar).
Deep expertise in Account-Based Marketing (ABM), inbound marketing, and partnership-driven growth.
Strong ability to align marketing with founder-led sales efforts, improving efficiency and conversion rates.
A track record of creating high-impact content, thought leadership, and SEO-driven inbound marketing strategies.
Familiarity with LinkedIn Sales Navigator, CRM tools (e.g., HubSpot, Pipedrive), and marketing automation platforms.

Why Join Alta Advisors?

High-impact role– You will define and execute the entire growth strategy, shaping how Alta attracts and converts high-value clients.
Direct founder collaboration– Work closely with an experienced startup operator leading a fast-growing financial advisory firm.
Flexibility & autonomy– This is a strategic, part-time role that allows you to have a significant influence without being locked into a full-time commitment.
Cutting-edge industry– Work with venture-backed startups in deeptech, hardtech, and applied AI, some of the most exciting sectors in tech today.

What to Expect

Hours per Week: 4–8 hours
Rate: $150–$200/hour based on experience
Paid as an independent contractor (no benefits; tax payments are your own responsibility)

Alta Advisors remote jobs

Marketing Consultant (Startup Finance & Accounting Firm)